5.How are ERP (Enterprise Resource Planning) and CRM (Customer Relationship Management) different?

  • ERP is company-oriented as this software controls all departments of a company. When a small-scale business grows into a large-scale one it gets way harder to keep all the running processes under control. This solution manages heaps of information about customers, finance, shipping, manufacturing, payments, human resource, etc.
  • As opposed to ERP, CRM is customer-oriented. CRM is mainly centered on marketing and sales departments and takes care of its representation in the market. Thus, CRM deals with information about existing and potential customers and establishes relationships with them. So CRM is focused on tracing customer history, order details and data, and comprehending customers’ demands.
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